The course aims at acquiring basic knowledge on sustainable water resources management and on irrigation planning and application.
Upon successful completion of the course the student will be able to:
- understand the basic concepts of the hydrological cycle, water sources and the soil-plant-atmosphere relationship
- understand and handle issues related to sustainable management and application of irrigation water
- calculate the crops’ water needs
- recognize the components of an irrigation network as well as their use and connection
- select and install the most suitable irrigation system
- understand the basic concepts and importance of drainage in agriculture
General Competences:
Adapting to new situations
Decision-making
Working independently
Teamwork
Working in an international environment
Working in an interdisciplinary environment
Project planning and management
Production of free, creative and inductive thinking
The scope of the course is to help students to:
• understand the usefulness of business intelligence in modern enterprises
• be familiarized with the application of business intelligence methods and techniques that support problem solving.
Upon successful completion of the course, the student will be able to:
• explain the benefits from business intelligence systems utilization for the enterprise
• implement data warehouses and perform OLAP tasks
• apply methods and techniques of data visualization
• describe the intelligent decision support systems
• apply methods of data preprocessing and data mining
• explain the applications of recommendation systems and the categories of technologies that they use
• use specialized business intelligence software for problem solving
General Competences:
• Search, analyze and synthesize data and information, using the necessary technologies
• Adapt to new situations
• Decision-making
• Work autonomously
• Work in teams
• Working in an interdisciplinary environment
• Production of new research ideas
• Production of free, creative and inductive thinking
The aim of the course is:
The purpose of the lesson is to present a succinct scientific approach to Marketing strategies followed by companies that have penetrated or intend to expand to foreign markets. It analyzes how to make business internationalization decisions in a globalized environment and describes the impacts of international trade, FDI and multinationals in the countries in which they operate.
Examines sources of information from primary and secondary elements of an International Marketing Information System, describes alternative strategies for foreign market penetration and the factors that influence them and analyzes product, pricing, communication and promotion strategies. international markets.
Finally, the process of international strategic marketing planning and planning is described
Upon successful completion of the course, the student will be able to:
- Know the basic problems and practices of international marketing.
- Analyze and oversee the key aspects and dimensions of understanding the nature of the process of modern international marketing management
- Distinguish important parameters for the role of international marketing in the past, present and future.
- Gain an understanding of the impact of international marketing on domestic economic policy.
- Recognize and manage issues in the international cultural environment that influence the development of international marketing practices.
- Understand the role of economic, legal, social and political forces in international marketing strategy.
- Understand the role of market research for export and international companies in the marketing decision-making process.
- Analyze the elements of the international marketing mix with particular emphasis on specific procedures and techniques related to the international export marketing.
The aim of the course is:
to complete the technical and economic analysis of crop and livestock farms, to examine their operation and to analyse their decision-making process. It is a continuation of the course: "Organization and Management of Agricultural Holdings I". In particular, this course
Upon successful completion of the course the student will be able to:
• understand the necessity of keeping records on technical and economic figures for the implementation of technoeconomic analysis of agricultural holdings with basic and intermediate production sectors (livestock farms, in particular) and for the subsequent estimation of production costs and economic outcomes in such cases
• understand the evaluation process of the technical and economic operation of the livestock farms and to become familiar with the available methods.
• understand the decision-making process on farms under conditions of certainty and uncertainty and to utilize the suitable corresponding methods/tools in each case.
Learning Outcomes:
The aim of the course is:
Explain and develop the requirements of the international standard ISO 9001with examples and case studies, the common points as well as the differences among various Management Systems, food safety risks and control measures of these risks and categorization into Critical Control Points; Functional Prerequisite Programs and Prerequisite Programs, HACCP's basic principles, plan, requirements in accordance with ISO 22000 standard; the requirements of ISO 14001 and EMAS standards, as well as the requirements of integrated crop production management systems (Agro, Eurepgap, Globalgap).
Upon successful completion of the course, the student will be able to:
(a) decode the ISO 9001 standard and develop and install a Quality Management System in accordance with the ISO 9001 standard;
b) distinguish food safety risk control measures;
c) categorize food safety risk control measures into Critical Control Points, Operational Prerequisite Programs and Prerequisite Programs;
d) design a HACCP plan;
e) decode the ISO 22000 standard and develop a Food Safety Management System in accordance with the ISO 22000 standard;
f) decode ISO 14001 and EMAS standards and develop and install an Environmental
Management System in accordance with ISO 14001 and EMAS standards;
g) to develop and install an Integrated Crop Management System based on the common requirements of the different Management Systems (Agro, Eurepgap, Globalgap),
h) develop and install an Integrated Management System, based on the common requirements of the different Management Systems; and
i) evaluate inspection findings, in terms of compliance with the requirements of Management Systems.
General Competences:
Search, analysis and synthesis of data and information, using the necessary technologies
Adaptation to new situations
Decision making
Autonomous work
Teamwork
Working in an International Environment Work in an interdisciplinary environment Promotion of new Research Ideas Respect for the Natural Environment Project Design and Management Respect for Diversity and multiculturalism
Demonstration of social, professional and moral responsibility and sensitivity to issues gender
Exercise criticism and self-criticism Promoting free, creative and inductive thinking
The aim of the course is:
Students will understand the role that culture and the environment play in shaping the development framework, not only of alternative and mass tourism, but also as the main regulator of a series of quality criteria that affect the organization and operation of both the place as well as tourism businesses.
Upon successful completion of the course, the student will be able to:
- Understands the conceptual approaches of Alternative tourism and its content
- Understands the relationships that are formed between Alternative tourism and sustainable development
- Understands Culture as a quality factor of the tourism circuit
- Understands Environment as a quality factor of the tourism circuit
- Understands the possibilities and types of Alternative tourism planning
- Understands the financial framework to support Alternative tourism
- Understands the management of Alternative Tourism businesses
- Understands Alternative Tourism marketing
The aim of the course is:
The course aims to acquaint students with special knowledge related to the technique of cultivation of aromatic and medicinal plants, the active substances of essential oils, market requirements, botanical description, soil-climatic requirements and their adaptability to varieties, in the methods of receipt and industrial uses of essential oils and aromatic substances, as well as in the technological processing and marketing of aromatic and medicinal plants.
Upon successful completion of the course the student will be able to:
recognize the most important aromatic and medicinal plants of Greece, as well as their properties and uses, understands how they work and the techniques available for their use, applie techniques during cultivation and after harvest, aimed at obtaining high yields of essential oil with chemotypes
distinguish characteristics that meet the requirements of industry and markets
The purpose of Management Accounting is to provide useful information to management helping to make the right decisions.
The course aims to provide students with the foundations for understanding Management Accounting both in theory and in practice by presenting its basic concepts, principles and applications.
The course material introduces students to the methods and processes of selecting accounting information for business decision-making, emphasizing the costing of products and services.
On successful completion of the course the student:
- will have become familiar with costing concepts and terms such as the cost of raw materials, direct labor, industrial overheads and their costing treatment for calculating production and service costs.
- will know costing techniques such as absorption costing, marginal costing and standard costing. They will have understood the basic principles and features of activity-based costing.
- They will be able to select and apply management accounting techniques in practical situations.
General Competences:
• Decision-making
• Individual/Independent work
• Group/Team work
The aim of the course is:
Consumer Behavior deals with the process through which individuals or groups of individuals seek, choose and purchase, use and evaluate products and services to meet their needs and desires.
The aim of the course is to understand the subject and the methods of this scientific field and to get acquainted with the classical and contemporary theoretical and empirical approaches to the study of consumer behavior and their importance for the development of effective marketing strategies.
Upon successful completion of the course, the student will be able to:
- Be aware of the subject and methods of consumer behavior.
- Be able to evaluate different theoretical and empirical approaches.
- Understand, in particular, the processes through which consumers are looking for and assessing available choices and shaping their preferences.
- Understand the importance of consumer behavior in designing effective marketing actions.
- Understand the ways in which marketing strategies affect consumer behavior
The aim of the course is:
the provision of knowledge that will contribute to the learning of both theoretical and methodological approaches for the implementation of socio-economic research.
The course aims to provide students with those theoretical and methodological tools, which will help them identify analyse and explain socio-economic phenomena.
More specifically, the student understands that the aim of the research is exploratory, descriptive and explanatory.
At the exploratory level the goal is to assist student on how to specify the research question how to prepare the research.
The most important part of socio-economic research is descriptive using quantitative and qualitative data collection techniques. At this stage, the aim is to create an image of the situation, of the socio-economic context and of the relationships focusing on "how" and "who" and less on "why".
At the explanatory level, the aim is to answer the "why" question in an attempt to identify the causes and reasons why something is happening. Thus, the student is taught how to carry out the steps of the research process from the selection of the topic, to focus on the key question (or questions) of the research, its design, with the selection of appropriate methods, in the collection of data, in their analysis with appropriate tools, in explaining the findings and finally in writing and communicating them results.
Upon successful completion of the course, the student will be able to:
• To know the main research approaches in the field of business administration.
• Familiarize with the specific terminology used in applied research.
• To be aware of the various types of research and the stages of their implementation
• To compose and prepare a research study.
• To understand the socio-economic background and its epistemological documentation
applied research in the field of management science.
• To utilize the qualitative and quantitative techniques applied in administration practice.
• To apply research approaches and methods using quantitative and qualitative methods
• To be aware of the background, design and implementation of his own research.
• To develop critical thinking, problem solving and project management skills in complete work preparation.
• Be aware of issues of ethics and research ethics
• To apply presentation techniques



